Monday, May 12, 2008

Reptile brain beats Spock brain in most

Slate.com has a review of a new book about the stupid choices people make and the dire consequences that arise therefrom.

Apparently, research shows that people mostly make automatic decisions. You know, decisions based on how they're feeling instead on decisions based on what is best for them.

After the bad decisions are made, then vast energy is spent trying to rationalize the bad choice instead of correcting it.

This is important research.

Emotions are rarely, if ever, a good indicator of what's best for us in the long run.

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