Many independent sellers of BP products are crying foul over the dramatic drop in business they are suffering due to the public relations disaster that is "The BP Gulf Oil Spill."
The common refrain: Boycotting small gas stations that happen to sell BP gas is really only "hurting the independent small business owner."
I call BULLSHIT! on that.
Here's why:
The small business owners made rational economic decisions to align themselves with and to sell BP products. Do they get only the benefits of the relationship, but none of the consequences? What fantasy world are they living in?! When you sign a franchise deal you take the good with the bad--simple business 101.
If BP is a popular brand, then these small business owners accrue the benefits of reflected glory by using the BP trademarks to advertise their businesses. These businesses gain added revenue by selling other non-BP items to customers attracted to the BP brand.
In grown-up business language it's called: Win-Win-Win --for BP, Independent Business owner, and customers.
Now, when the proverbial shit hits the fan and BP despoils its reputation, these independent businesses want to throw themselves on the mercy of the buying public's conscience for the "small business owner."
Frequently, I hear these guys bellyache that "they didn't cause the spill and shouldn't be punished for BP's malfeasance."
Again, BULLSHIT!
These small business owners made rational economic decisions to franchise with BP. Contractual relationships are like marriages--you take the good with the bad.
If consumers want to punish BP, the only way they can do so is with their wallets. Just because these small business owners made a bad choice in selecting BP, it doesn't mean the rest of the buying public has to bail them out; their whining is just that.
The real problem here is BP. If these small business owners want to complain about their loss of income, they should take it up with British Petroleum--not with those of us who want to take our business elsewhere.
These are the consequences of business decisions--small business owners need to grow up and live with the choices they make instead of expecting America to bail them out.
Showing posts with label bullshit. Show all posts
Showing posts with label bullshit. Show all posts
Thursday, June 10, 2010
Monday, December 1, 2008
Britney Spears documentary a vacuous piece of nothing.
My significant other has this morbid fascination with reality television. So, when she decides to watch some trainwreck on T.V., I'm forced to watch it also.
Last night, MTV aired the Britney Spears documentary. I use the word documentary loosely because it had few features of a documentary; it resembled a p.r. video.
Here's what I learned about Britney from Britney:
1) Britney is sad.
2) Britney hates the paparazzi.
3) Britney loves her kids.
4) Britney likes to drive around.
5) Britney wants to go out without being followed by cameras.
6) Britney likes to work.
That's about it.
MTV chose to up the stakes before the show by displaying a text prologue saying "Nothing was off limits, what we see is the real and raw truth."
That load of bullshit was designed to give people the impression that we'd be watching a real nitty-gritty, hard-hitting documentary where all warts and foibles would be on display.
The problem with nothing being off limits is that someone must actually ASK the appropriate questions. No one did.
Now, don't get me wrong. I feel sorry for Britney. I think she's been unfairly maligned as a result of her life circumstances.
This so-called documentary was nothing but a load of crap that provided no more information than what was already out there.
In essence, a total waste of time and footage designed to be an hour long commercial for Britney's record label.
MTV was punked.
They tried to convince their viewers to buy the bullshit to cover their butts for passing off some asinine puff piece as real television.
Can't we go back to the days when MTV was actually about music?
Last night, MTV aired the Britney Spears documentary. I use the word documentary loosely because it had few features of a documentary; it resembled a p.r. video.
Here's what I learned about Britney from Britney:
1) Britney is sad.
2) Britney hates the paparazzi.
3) Britney loves her kids.
4) Britney likes to drive around.
5) Britney wants to go out without being followed by cameras.
6) Britney likes to work.
That's about it.
MTV chose to up the stakes before the show by displaying a text prologue saying "Nothing was off limits, what we see is the real and raw truth."
That load of bullshit was designed to give people the impression that we'd be watching a real nitty-gritty, hard-hitting documentary where all warts and foibles would be on display.
The problem with nothing being off limits is that someone must actually ASK the appropriate questions. No one did.
Now, don't get me wrong. I feel sorry for Britney. I think she's been unfairly maligned as a result of her life circumstances.
This so-called documentary was nothing but a load of crap that provided no more information than what was already out there.
In essence, a total waste of time and footage designed to be an hour long commercial for Britney's record label.
MTV was punked.
They tried to convince their viewers to buy the bullshit to cover their butts for passing off some asinine puff piece as real television.
Can't we go back to the days when MTV was actually about music?
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